The Creator of Makeup Geek Explains Why Instagram-Famous Beauty Brands Are Becoming More Popular + MORE

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Non-touring Is the Next Buzz-y Makeup Trend—and We're Actually Kind of Into It

– allure.com

Non-touring Is the Next Buzz-y Makeup Trend—and We're Actually Kind of Into It

Contouring has had a busy few years. The Kardashians’ artfully sculpted faces led to the great bronzer boom of 2013, then all of the cool kids moved onto strobing (which, let’s face it, was just highlighting), and now the trend has come all the way back around to the latest beauty world craze, “non-touring…

The Creator of Makeup Geek Explains Why Instagram-Famous Beauty Brands Are Becoming More Popular

– allure.com

The Creator of Makeup Geek Explains Why Instagram-Famous Beauty Brands Are Becoming More Popular
Marlena Stell has a total dream story. She went from being a beauty blogger making popular YouTube videos to becoming the founder of Makeup Geek, a four-year-old makeup company that has over a million followers on Instagram and counts celebrity makeup artists like Jamie Greenburg and Ariel Tejada as fans…

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Non-touring Is the Next Buzz-y Makeup Trend—and We're Actually Kind of Into Itallure.com
The Creator of Makeup Geek Explains Why Instagram-Famous Beauty Brands Are Becoming More Popularallure.com

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